Propaganda: Techniques of Propaganda

The definition of propaganda given by Richard Alan Nelson in his book, ‘A Chronology and Glossary of Propaganda in the United States’ is as follows, “Propaganda is neutrally defined as a systematic form of purposeful persuasion that attempts to influence the emotions, attitudes, opinions, and actions of specified target audiences for ideological, political or commercial purposes through the controlled transmission of one-sided messages (which may or may not be factual) via mass and direct media channels.” Read more

Hosting A Successful Business Conference

Hosting a conference demands meticulous planning and preparation but it’s a great opportunity, especially for smaller and newer organisations, to really make a mark in the industry. It gives you the chance to network and engage with others in your field as well demonstrate your expertise and innovation to potential clients and consumers. The key to holding a successful business conference is to plan ahead and to always keep specific goals in mind.

First Steps

First and foremost, make a list of the outcomes you want the conference to achieve. This is probably one of the most important elements organisers need to consider as they brainstorm. Always keep your primary goals in mind as you consider these additional questions:
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